What to say about the Bush campaign's latest ad, "Kerry's Coalition of the Wild-eyed"? Silly? Sure. Least-effective campaign ad ever? Probably. So bad that it's destined to be screened at midnight on college campuses around the world? Very likely.
The first shot in the ad is a statement that Kerry disagrees with every statement that follows in the ad. Promising start. The ad then gives its title: "The Faces of John Kerry's Democratic Party. The Coalition of the Wild-eyed." Of course, that can't be true because, as the ad itself advised us mere seconds before, Kerry has denounced each and every member of his puported "coalition."
It occurs to me here that perhaps Bush defines "coalition" differently from the rest of us. But I digress. Back to the ad.
Next comes a parade of enraged speakers: Al Gore, Hitler, Howard Dean, Michael Moore, Dick Gephardt, Hitler, Gore, and Kerry. Wait. Read that again. Al Gore, Hitler, Howard Dean, Michael Moore, Dick Gephardt, Hitler, Gore, and Kerry. Hitler being, of course, a well-known lover of France (you always hurt the ones you love, you know) and therefore, by extension, a Kerry supporter. Or something like that.
Actually, the Hitler footage is attributed to "wild-eyed" supporter Move-on.org, which had received a couple Bush=Hitler videos during its competition. Maybe you read something about it somewhere in the blogosphere. Say, if you were alive and online.
While I agree Move-on.org is "wild-eyed," it might be worth noting here that Move-on didn't create the Bush=Hitler ads and, in fact, expressly denounced them. So it's hard to attribute the ads to Move-on -- much less Kerry, who (as the ad dutifully notes) denounced Move-on and the ads as Move-on was denouncing the ads. But maybe a denouncement of a denouncing party is in fact an acceptance. Or something like that. This is heady rubber-glue-magic-force-field logic, you see, and I don't pretend to be an expert.
Or better yet, just go read Jacob Weisburg in Slate:
What moron came up with this idea? What are they smoking in Karl Rove's office? C'mon, Will. This ad is the campaign equivalent of The Producers—an idea so egregiously tasteless and stupid that it might just succeed as camp.
Yes, indeed.
I'm not sure if it would be possible for the Bush folks to try harder to drive me away from them. I should be naturally sympathetic: mostly pro-life, pro-defense, lean Scalia on Constitutional issues, dedicated free trader, fan of smallish government, etc. But, every time I begin to consider Bush again either he or someone associated with him does something so outrageously stupid that I feel ashamed that I ever harbored the thought. Bush is utterly unbelievable. He is probably the worst President since Coolidge -- after all, Nixon was a bona fide foreign policy hit.
But you know the sad thing? On some days -- increasingly rare days, yes -- I still think that Bush is better for the job than Kerry.
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